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Matt Hanson
Writer
BVI Partner
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Join date: Feb 28, 2023
Posts (2)
Jul 8, 2025 ∙ 7 min
Unraveling the 5 Ts: The Importance of TAM (Total Addressable Market)
The Founder’s Market Story is More than TAM/SAM/SOM In prior articles, we explored Blu’s 5 Ts framework to evaluate potential...
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Feb 28, 2023 ∙ 4 min
One Big Mistake Entrepreneurs Make When Telling Their Story
BVI Partner Matt Hanson shares an important message for founders as they develop their story - "Don't be the hero."
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