top of page

BLOG
Search


Why We Invested in WavelyDX
WavelyDX is a digital health company that improves healthcare access for children through smartphone-based diagnostic applications.
Sophie Bakshi
Nov 173 min read


Why We Invested in Prediction Guard
Prediction Guard provides a scalable, secure GenAI platform purpose-built for regulated and privacy-conscious entities.Â
Sophie Bakshi
Jul 223 min read


Unraveling the 5 Ts: The Importance of TAM (Total Addressable Market)
The Founder’s Market Story is More than TAM/SAM/SOM In prior articles, we explored Blu’s 5 Ts framework to evaluate potential investments: Team, Traction, Technology, and Terms. While Team often takes precedence (weighted 30-50% in our evaluation), I want to dive deeper into a critical yet frequently misunderstood component: Total Addressable Market (TAM). Why Markets Sometimes  Matter as Much as Teams As angel investors, we're often told to "bet on the jockey, not the horse.
Matt Hanson
Jul 87 min read


Why We Invested in ThreatMate
ThreatMate has developed a platform that provides attack surface management and cyber risk governance, specifically designed for the SMB market and delivered through MSPs.
Greg Sadler
Apr 183 min read


Unraveling the 5 Ts: The Importance of Technology
Why do investors choose to invest in one company over another? Given there is an ambiguous mix of art and science in the decision, almost every seasoned investor uses a framework to organize their thoughts around important criteria of a business.  At Blu Ventures, we rely on the 5 Ts – Team, Technology, Traction, TAM, and Terms. I’ve given an overview of the entire framework in a previous blog , but here I will provide a detailed look at how to assess Technology.   Technol
Paul Silber
Apr 86 min read


Why We Invested in Bricklayer.AI
Bricklayer.ai tackles cyber threats with AI-driven solutions, automating security ops to address rising costs and a global talent gap.
Brian Ellenberger
Dec 19, 20245 min read


Unraveling the 5 Ts: The Importance of Traction
Most often we think of traction  as related to revenue  and revenue growth rate  of an enterprise. That was certainly the focus of my...
Paul Silber
Oct 1, 20246 min read


Why We Invested in LeakSignal
Data breaches and leaks have become a significant concern for organizations globally, with the average cost of data breaches now reaching...
Matt Kim
Sep 20, 20244 min read


Why We Invested in Procurement Sciences AI: Blu Ventures' Strategic Investment in Procurement Innovation
At Blu Ventures, our mission is to invest in innovative companies that offer transformative solutions to critical challenges. Our recent...
Adriana Estevez
Aug 30, 20243 min read
bottom of page